Call Tracking
Manage calls
and track which campaigns ...
... are driving sales.
Eliminate guesswork
and prove your marketing efforts are working.
With our call tracking software, you can track all inbound communications across any channel, back to your marketing campaigns. Every call, text, chat, and call-to-action form that you receive whether it is a PPC ad or a digital marketing campaign.
Reduce your spend on the campaigns that aren't performing and direct that budget to marketing initiatives that bring in high-value leads and conversions.
If you can attach a number to it, you can track it.
Track every conversion …
… align your teams around what's actually driving sales
Open the lines of communication between sales, marketing, and support teams by matching every customer conversation and conversion back to a specific campaign.
With every inbound call, you will know:
- The call's name, phone number, address, and company
- The advertisement and channel that led to the call
- Keywords the caller searched
- Pages the call viewed on your website
- The caller's previous call history
Prove Your Investment
Discover which campaigns are driving leads and revenue in real-time
Analyze performance with our diverse array of performance reports that include:
- Keyword performance tracking
- Advertising channel performance tracking
- Agency performance reports by client
- Call Tracking Reports
- ROI reports by campaign
Access Data Across Your Marketing Toolkit
Tie a true ROI back to your PPC and call extension ads. With every call, we capture data associated to the correct ad click, campaign, ad group, and keyword in Google Ads and Analytics. As agents convert calls to sales in CallTrackingMetrics, those conversions and sale amounts can also be sent back into Google.
Pinpoint your exact opportunities for growth
Get a live dashboard view of the current activity in your call center. At a glance, you will have current call volume, what your call representatives are doing, and how performance has been for the day. You can track conversions by call representatives, calls taken or missed, average call score, and whether call representatives are available, busy, or in custom statuses (like "team meeting"). These are great resources to take into your plans for staffing, training, and performance management processes.
Getting Started With Your Project
Once you’ve selected the marketing plan you like that is designed around your business objectives we begin with an online project Kick-Off meeting.
The Kick-Off Meeting is designed to introduce you to team members who will be working on your project, guide you around the project management dashboard, setup tasks, milestones, and project deliverables.
Our clients tell us they feel this is the most informative and exciting meeting to kicking-off their project.
Let's Get Started
- STRATEGY
- Develop a Marketing Strategy
- Site Audit
- Keyword & Competitor Research
- Project Management Dashboard
- Project Meetings with Jeff Payne
- Marketing Report
- SEO Management Team
- Backlink Acquisition Management
- Keyword Management
- Pipeline Sales Management
- Systems Training
- Review Management
- INBOUND MARKETING
- Professional Copywriting
- Professional Blog Layout & Design
- Email Newsletter Marketing
- Custom Calls-To-Action
- Professionally Designed Landing Pages
- Case Studies
- Call Tracking Systems
- Social Media Marketing
- Contest & Sweepstakes Marketing
- Sales Funnels
- WEB DESIGN
- Custom Website Design
- Custom Website Development
- Dedicated Website Hosting
- Marketing Hub
- CRM Integration
- SEO Integration
- CREATIVE
- Logo Design
- Branding Elements
- Style Guide
- Social Media Banner Design
- Social Media Video Ad Marketing
- MEDIA BUYING
- Google Ads
- Facebook Advertising
- Media Report
- Amazon Services
- EXPERIENTIAL
- Event Marketing - Tradeshows, Conferences
- Webinars
STARTER
$4,500 / Month
- STRATEGY ---
- Develop a Marketing Strategy
- Site Audit
- Keyword & Competitor Research
- Project Management Dashboard
- Project Meetings with Jeff Payne
- Marketing Report
- SEO Management Team
- Backlink Acquisition Management Not Included
- Keyword Management Standard
- Pipeline Sales Management Not Included
- Systems Training 1 Per Quarter
- Review Management
- ---
- INBOUND MARKETING
- Professional Copywriting
- Professional Blog Layout & Design
- Email Newsletter Marketing Custom Development
- Custom Calls-To-Action
- Professionally Designed Landing Pages
- Case Studies
- Call Tracking Systems Basic Posting Schedule - Content
- Social Media Marketing Not Included
- Contest & Sweepstakes Marketing
- Sales Funnels Not Included
- Not Included
- WEB DESIGN Not included
- Custom Website Design
- Custom Website Development Not Included
- Dedicated Website Hosting Not Included
- Marketing Hub Basic
- CRM Integration ---
- SEO Integration Not Included
- Basic
- CREATIVE Not Included
- Logo Design Not Included
- Branding Elements Not Included
- Style Guide ---
- Social Media Banner Design Not Included
- Social Media Video Ad Marketing Not Included
- N/A
- MEDIA BUYING Not Included
- Google Ads ---
- Facebook Advertising Not Included
- Media Report Not Included
BUSINESS
$8,500 / Month
- STRATEGY ---
- Develop a Marketing Strategy
- Site Audit
- Keyword & Competitor Research
- Project Management Dashboard
- Project Meetings with Jeff Payne Weekly
- Marketing Report Weekly
- SEO Management Team Dedicated Team
- Backlink Acquisition Management Dedicated Team
- Keyword Management Advanced
- Pipeline Sales Management
- Systems Training
- Review Management
- ---
- INBOUND MARKETING
- Professional Copywriting
- Professional Blog Layout & Design
- Email Newsletter Marketing Custom Development
- Custom Calls-To-Action
- Professionally Designed Landing Pages
- Case Studies
- Call Tracking Systems
- Social Media Marketing
- Contest & Sweepstakes Marketing
- Sales Funnels ---
- Advanced
- WEB DESIGN Advanced
- Custom Website Design
- Custom Website Development
- Dedicated Website Hosting
- Marketing Hub Advanced
- CRM Integration ---
- SEO Integration
- CREATIVE
- Logo Design
- Branding Elements
- Style Guide ---
- Social Media Banner Design *
- Social Media Video Ad Marketing *
- MEDIA BUYING Available
- Google Ads ---
- Facebook Advertising
- Media Report
ENTERPRISE
$15,000 / Month
- STRATEGY ---
- Develop a Marketing Strategy
- Site Audit
- Keyword & Competitor Research
- Project Management Dashboard
- Project Meetings with Jeff Payne Weekly
- Marketing Report Weekly
- SEO Management Team Dedicated Team
- Backlink Acquisition Management Dedicated Team
- Keyword Management Dedicated Team
- Pipeline Sales Management
- Systems Training
- Review Management
- ---
- INBOUND MARKETING + Guest Posting
- Professional Copywriting
- Professional Blog Layout & Design
- Email Newsletter Marketing Custom Development
- Custom Calls-To-Action
- Professionally Designed Landing Pages
- Case Studies
- Call Tracking Systems
- Social Media Marketing
- Contest & Sweepstakes Marketing
- Sales Funnels ---
- Advanced
- WEB DESIGN Advanced
- Custom Website Design
- Custom Website Development
- Dedicated Website Hosting
- Marketing Hub Advanced
- CRM Integration ---
- SEO Integration
- CREATIVE
- Logo Design
- Branding Elements
- Style Guide ---
- Social Media Banner Design *
- Social Media Video Ad Marketing *
- MEDIA BUYING Available
- Google Ads ---
- Facebook Advertising
- Media Report
Our Call Tracking Strategy
Following are some of the call tracking strategies I use to build and grow businesses that generate more traffic, leads and sales.
Track forms, chats, and textsto engage leads quickly.
Integrate text messaging into your advertising efforts faster for more efficient and effective communication with customers.
Make every conversation count by having full visibility into the customer's journey by getting a clear picture of how your phone calls are generated, how they are handled, and they impact your bottom line.
Maximize your marketing efforts and eliminate waste in your budget and invest in what is working.